Word Of The Day – 18/9/14


WORD OF THE DAY


NICHE(Noun)
/niːʃ, nɪtʃ/

Meaning:
A shallow recess, especially one in a wall to display a statue or other ornament.
A comfortable or suitable position in life or employment.
A specialized but profitable segment of the market.

Usage:
Zeno built a tall wall with about 20 niches for statues of gods and goddesses behind the stage.
She finally found her niche as a teacher.
He is now head chef at a leading law firm and feels he has found his niche.
They make luxury cars for a small but significant niche market.


IDIOM/PHRASE OF THE DAY


COUCH POTATO

Meaning:
A lazy individual,  addicted to television-watching.

Usage:
All he ever does is watch TV; he’s become a real couch potato.
You have a huge belly because you’re a couch potato.
I should be more active and less of a couch potato.